Tag Archive for: Tanya Mittal founder

,

Indian Women Entrepreneur Tanya Mittal – Co-founder, Handmade with Love by Tanya | Women Startup Founder

Tanya Mittal

Introduction

In India’s rapidly changing entrepreneurial landscape, stories of young innovators transforming dreams into reality continue to inspire millions. One such inspiring figure is Tanya Mittal — a model, motivational speaker, and most importantly, a self-made entrepreneur who founded Handmade With Love by Tanya.

With just ₹500 and an idea born out of creativity and passion, Tanya built a brand that not only turned profitable but also became a symbol of empowerment for young women across India. Her story is about more than business — it’s about courage, resilience, and the art of believing in oneself.

1. Early Life and Background

Born and raised in Gwalior, Madhya Pradesh, Tanya’s early years were filled with challenges that shaped her outlook on life. She underwent corrective surgeries for a cleft lip and palate at a young age, a difficult experience that deeply influenced her confidence and determination.

Instead of letting adversity define her, Tanya learned to use her story as a source of strength. This emotional journey laid the foundation for her life philosophy — that limitations can be turned into opportunities when approached with courage and consistency.

After completing her schooling, Tanya pursued a degree in architecture from Chandigarh University. While studying, she began exploring creative hobbies — crafting, designing, and making small handmade gifts. What started as a pastime quickly evolved into an entrepreneurial idea.

2. The Birth of Handmade With Love by Tanya

At just 19 years old, Tanya launched Handmade With Love by Tanya, a small business creating personalized handcrafted gifts, accessories, and lifestyle products.

She began with a modest investment of ₹500, crafting items at home and selling them through social media. Each product was unique, designed with thoughtful details, and carried a sense of warmth that resonated with her customers.

Her approach was simple but powerful: quality over quantity, and connection over competition. Tanya realized early on that modern consumers love authenticity — they don’t just buy products, they buy stories. Her brand stood out because it told her story beautifully.

In a few months, word-of-mouth and her engaging social media presence helped Handmade With Love gain recognition. Orders started pouring in from across India, and Tanya reinvested every bit of profit into scaling her operations.

3. Building a Brand from Scratch

Creating a successful handmade brand in India’s competitive market was no small feat. Tanya combined creativity, strategic thinking, and a personal touch to establish her brand identity.

Some of the steps that shaped her journey included:

  • Leveraging Social Media: Tanya used Instagram to showcase her products through visually appealing content. Her focus on aesthetics, storytelling, and transparency helped her connect with a young audience.

  • Personal Branding: She positioned herself as both the face and soul of her brand. Her customers knew who was behind the products — a passionate woman making every item with love and care.

  • Customer Engagement: Tanya actively interacted with her followers, often sharing behind-the-scenes stories, packaging videos, and heartfelt messages. This created a loyal customer base that trusted her.

  • Diversification: Over time, she expanded from small gifts to fashion accessories, handbags, and sarees — each collection infused with creativity and craftsmanship.

4. The Entrepreneurial Mindset

Tanya Mittal’s entrepreneurial journey is deeply rooted in self-belief and adaptability. She often talks about how passion alone isn’t enough — it must be paired with persistence, innovation, and a willingness to learn.

Her early lessons included:

  • Start Small, Think Big: Even with limited capital, she proved that vision and consistency matter more than resources.

  • Fail Fast, Learn Faster: Tanya experimented constantly — new designs, marketing techniques, and product lines. Not every attempt succeeded, but every setback taught her something valuable.

  • Build a Community, Not Just a Business: Instead of only selling products, Tanya built an emotional connection with her audience. Her brand became a reflection of her personality — vibrant, confident, and compassionate.

5. Achievements and Recognition

Tanya’s entrepreneurial success brought her recognition not just in business circles but also in pageantry and media.

  • She won the Miss Asia Tourism title in 2018, representing India on an international platform.

  • Her inspiring story as a young self-made woman entrepreneur featured in multiple media publications.

  • She became a motivational speaker, addressing youth on topics like entrepreneurship, self-confidence, and women’s empowerment.

  • She later gained further recognition through her participation in reality shows, adding to her public persona as a confident and ambitious young woman.

Despite the glamour and fame, Tanya consistently emphasizes that her true happiness lies in creating something of her own and inspiring others to do the same.

6. Challenges and Lessons Learned

Like every entrepreneur, Tanya faced her share of challenges — from managing finances and operations to dealing with online criticism.

Some of the key hurdles she overcame include:

  • Limited Resources: Starting with minimal investment meant she had to learn budgeting, marketing, and production simultaneously.

  • Maintaining Quality: As orders grew, ensuring consistent product quality became a challenge. She tackled this by training local artisans and expanding her team.

  • Balancing Public Image: With her growing fame, she often found herself under scrutiny. Tanya learned to stay grounded and focused on her mission — building her business and uplifting others.

  • Managing Pressure: Running a brand while maintaining public visibility is not easy. Her resilience, combined with her ability to find calm through spirituality and creativity, helped her stay balanced.

7. Philosophy and Inspiration

Tanya’s philosophy is simple: “Success isn’t defined by how much money you make, but by how much love and effort you put into what you create.”

She believes every entrepreneur should:

  • Start with purpose

  • Embrace vulnerability

  • Keep learning and adapting

  • Believe in small beginnings

Her journey embodies the new face of women entrepreneurship in India — confident, independent, and unapologetically ambitious.

She often says that Handmade With Love is not just a business but a movement — one that celebrates art, individuality, and the power of persistence.

8. Impact and Empowerment

Beyond personal success, Tanya’s venture has created opportunities for others. She employs and collaborates with local artisans, especially women, empowering them financially and creatively.

Her brand’s ethos revolves around inclusivity, sustainability, and the value of craftsmanship. By encouraging others to support small businesses and handmade products, she’s helping revive India’s creative economy.

She also uses her platform to inspire other women to chase their dreams fearlessly. Through motivational talks, interviews, and social media, Tanya shares her experiences openly — reminding others that perfection isn’t necessary to start; passion is.

9. Financial Growth and Expansion

Though she began with just ₹500, Tanya’s business has grown significantly over the years. Her income streams now include:

  • Product sales from Handmade With Love

  • Social media collaborations and brand endorsements

  • Public speaking engagements

Estimates suggest that her net worth is in the range of a few crores — an impressive feat for a young entrepreneur who began from scratch. More importantly, her journey showcases how digital entrepreneurship, when combined with authenticity, can create both wealth and influence.

Looking ahead, Tanya aims to expand her brand into new categories, collaborate with Indian designers, and potentially open physical experience stores.

10. Tanya Mittal: The Public Persona

Tanya’s vibrant personality, confidence, and aesthetic style have made her a strong personal brand. Whether it’s her love for sarees, her fashion sense, or her candid presence online — she exudes individuality.

At the same time, she’s open about her vulnerabilities and imperfections. She doesn’t shy away from addressing challenges or controversies — a trait that resonates with today’s audience craving authenticity over perfection.

Her story appeals to multiple generations — from young women looking for motivation to established entrepreneurs who admire her creativity and marketing instincts.

Conclusion

Tanya Mittal’s journey from a small-town girl with a creative spark to a national inspiration reflects the power of vision and self-belief. She represents the changing face of Indian entrepreneurship — where innovation is not limited to tech startups but also thrives in handmade art, storytelling, and personal branding.

Her brand Handmade With Love by Tanya is not just about selling products; it’s about selling emotions — a reminder that success is handmade, one effort at a time.

In an age where women are redefining what it means to be entrepreneurs, Tanya stands as a symbol of passion meeting persistence. Her story teaches us that when dreams are built with authenticity, every challenge becomes just another stepping stone toward greatness.